Daecolm’S Smash Hit ‘I Adore You’ Seals Major Renewal With Sony—Here’S Why They Won’T Let Go

major renewal with sony

British artist Daecolm has secured a renewed exclusive global publishing agreement with Sony Music Publishing, cementing a partnership that began in 2016 and will now extend well into the future. The all-encompassing deal, finalized in early 2025, encompasses both Daecolm’s existing catalog and all forthcoming musical works, signaling Sony’s unwavering confidence in the multifaceted artist’s commercial and creative trajectory.

The renewal comes on the heels of Daecolm’s breakthrough international hit “I Adore You,” released in July 2024, which propelled him into global prominence with over 420 million Spotify streams within months of its debut. The track’s impressive performance across European charts, where it reached the Top 20 in multiple territories, demonstrated Daecolm’s ability to transcend borders with his distinctive vocal style and compelling songwriting. Daecolm views this renewal as a commitment to growth that will allow him to continue evolving as an artist with visionary support from the publisher.

As both composer and lyricist on “I Adore You,” Daecolm showcased the dual-threat capabilities that make him particularly valuable to Sony’s publishing portfolio. His contributions to the song’s emotional resonance and structural elements garnered widespread critical acclaim, establishing him as a formidable creative force beyond his vocal performances.

Daecolm’s genre-spanning versatility further enhances his appeal to Sony, with work spanning dance, Afrobeat, amapiano, and R&B. This adaptability has facilitated collaborations with an impressive roster of global superstars including Wizkid, Chris Brown, J Balvin, and David Guetta, expanding his influence across diverse musical landscapes and audience demographics. His smart utilization of playlist pitching strategies across major streaming platforms has significantly contributed to his growing global audience base. His most recent single “Barry Wonder” was released on October 17, 2025, featuring collaborations with Bees & Honey, 10.93, and Ruger.

Recent high-profile partnerships with Hugel, Arya Starr, and Ty Dolla $ign in 2024-2025 have continued to elevate Daecolm’s industry standing, making him an increasingly valuable asset within Sony’s talent portfolio. Beyond royalties from streaming, Daecolm has diversified his income through sync deals with major film studios, significantly boosting his financial success.

His ability to consistently deliver commercially viable music while maintaining artistic integrity across various genres positions him as precisely the type of multidimensional talent major publishers seek to retain in today’s competitive marketplace.

For Sony Music Publishing, the renewed agreement represents not merely an investment in Daecolm’s established achievements but a strategic commitment to his evolving artistic journey and expanding global influence.