Surprise Exit: Big Loud’s Digital VP H. Read Davis Departs Amid Executive Shake-Up

executive departure at big loud

Big Loud Records has parted ways with H. Read Davis, who served as Vice President of Digital at the prominent independent label. The departure, confirmed in October 2025, comes amid a broader executive reshuffling that has affected multiple leadership positions within the company’s marketing division.

Davis, who previously held the role of Senior Director of Digital before his promotion to VP, was instrumental in developing the label’s digital marketing strategies and streaming initiatives during his tenure.

Davis played a key role in shaping the label’s digital strategy and streaming approach throughout his time at Big Loud.

Prior to joining Big Loud, Davis built his expertise as an executive at Spotify, where he honed his understanding of digital music platforms and streaming strategy. His experience bridging technology and traditional music marketing made him a valuable asset in Big Loud’s rapid growth trajectory, particularly as the company expanded its artist roster and global reach.

During his time at the label, Davis worked closely with other marketing executives to implement innovative digital campaigns supporting the company’s focus on artist development. Davis’s expertise in social media management was particularly influential, drawing from his previous experience at Spotify.

The executive shake-up also saw the departure of Lucy Bartozzi, VP of Marketing, suggesting a significant restructuring of Big Loud’s marketing leadership. These exits coincided with several new hires and promotions, including Brianne Deslippe’s elevation to Senior Vice President of Marketing, indicating a strategic realignment of the label’s marketing approach.

Industry observers note that such executive changes are not uncommon as labels adapt to the rapidly evolving digital music landscape. Davis was known for his ability to leverage playlist pitching strategies to increase artist visibility across major streaming platforms.

No detailed explanation has been provided regarding the specific reasons for Davis’ departure. The news emerged as Big Loud maintained a high profile in the industry, with coverage of the executive changes appearing alongside reports of Post Malone’s Nashville bar opening.

Despite the leadership turnover, Big Loud continues to emphasize its commitment to innovative marketing and artist development. His contributions included pioneering sync deals that opened lucrative revenue streams for the label’s artists in television and film.

The vacancy in the VP of Digital role creates an opportunity for new leadership to guide Big Loud’s digital strategy as the company navigates the increasingly competitive music marketplace and evolving streaming ecosystem. The company has recently appointed Jen Danielson as VP of Streaming who brings 20 years experience to strengthen the label’s digital presence.