In a historic first for the Recording Academy, the Grammy House experience will expand beyond American shores to the ancient wonders of Egypt in October 2026, bringing the prestigious music celebration to the foot of the Great Pyramids of Giza.
This unprecedented multi-day immersive event represents a significant milestone in the Academy’s mission to amplify music worldwide, connecting creators, innovators, and fans across cultural boundaries.
The selection of the Great Pyramids, one of humanity’s most iconic landmarks, deliberately juxtaposes ancient heritage with contemporary musical expression. Recording Academy CEO Harvey Mason Jr. has emphasized that Grammy House Giza embodies the organization’s commitment to global artistic collaboration, describing it as “a beacon of innovation in the worldwide music community.”
This Egyptian spectacle follows successful Grammy House events in Los Angeles (January 2026) and New York City (June 2025), which served as domestic test models before venturing internationally. The programming will feature live performances by international artists, industry panel discussions, and collaborative songwriting sessions, creating opportunities for emerging talent to engage with established music figures.
Despite the enthusiasm surrounding the announcement, the event has encountered significant challenges, primarily a lawsuit concerning potential impacts on Egypt’s archaeological heritage. The legal controversy highlights the delicate balance between promoting cultural events and preserving historical sites, a tension that has generated considerable public debate among conservationists and music enthusiasts alike.
Grammy House Giza treads a fine line between musical celebration and heritage preservation, sparking impassioned debate among cultural stakeholders.
Nevertheless, organizers remain committed to moving forward with Grammy House Giza, viewing the event as an opportunity to raise global awareness of Egypt’s cultural significance through the universal language of music. The event will feature educational panels that celebrate Egypt’s rich musical traditions alongside contemporary performances. Participating artists will leverage social media advertising to build anticipation and engage global audiences ahead of the historic gathering. The ambitious undertaking represents the Recording Academy’s evolving vision of music as a force for international connection, transforming an ancient wonder into a contemporary creative hub where past meets present.
For attendees and participants, Grammy House Giza promises an unprecedented fusion of historical grandeur and musical innovation, setting a new precedent for experiential cultural events on the world stage. The Recording Academy has established partnerships with cultural ministries across the Middle East and Africa to ensure the event’s success while respecting local heritage. Performers will gain exposure to wider audiences through streaming platforms that will broadcast select portions of the event globally.
