Several weeks after Bad Bunny publicly suggested a potential collaboration for the 2026 Super Bowl halftime show, Jennifer Lopez has finally addressed the proposition with measured enthusiasm.
During a recent media interview where she discussed various aspects of her career, Lopez acknowledged the reggaeton star’s call for a joint performance while emphasizing the complex logistics involved in organizing such a high-profile event.
Lopez, who previously headlined the Super Bowl LIV halftime show in 2020 alongside Shakira in what became a celebrated cultural milestone, expressed openness to the possibility while maintaining a pragmatic perspective.
“These shows require years of planning and coordination with the NFL and broadcasters,” Lopez explained, highlighting the behind-the-scenes complexities that govern America’s most-watched annual musical performance.
Planning and coordinating Super Bowl performances involves intricate behind-the-scenes work with multiple stakeholders over extended timeframes.
Bad Bunny’s initial proposal, which emphasized combining their distinct musical styles and shared cultural heritage, quickly gained traction across social media platforms, sparking enthusiastic responses from fans who envisioned the potential power of uniting two generations of Latin music superstars.
The timing of his suggestion coincides strategically with the 2026 Super Bowl’s scheduled return to a U.S. venue.
Media analysts have noted that such a collaboration would build upon Lopez’s groundbreaking 2020 performance, potentially creating another watershed moment for Latin representation in mainstream American entertainment.
The partnership would blend Lopez’s pop sensibilities with Bad Bunny’s innovative reggaeton sound, showcasing the evolution and diversity of Latin music on an international stage.
Despite the public conversation, no formal agreement has been confirmed, and any potential collaboration would require approval from the NFL and its broadcast partners.
Industry insiders familiar with the selection process note that performers are typically secured well in advance, with extensive negotiations regarding creative direction, staging, and promotional considerations.
Both artists could significantly benefit from the exposure, as Super Bowl performances typically lead to sync deals that boost their music licensing opportunities in various media formats.
For now, fans enthusiastically await further developments while both artists maintain busy schedules with their respective projects and commitments throughout the coming years. Lopez recently reflected on her previous Super Bowl performance as a “long-held dream” finally realized, making the possibility of another appearance particularly meaningful.
Lopez emphasized that thorough sound checking and rehearsal coordination would be essential for a seamless collaborative performance of this magnitude.
