In an unprecedented showcase of Latin music excellence, Bad Bunny has shattered records with 27 nominations for the upcoming Billboard Latin Music Awards, the highest number ever received by a single artist in the ceremony’s history. The reggaeton superstar’s domination across multiple categories, including Artist of the Year and Songwriter of the Year, underscores his towering influence in contemporary Latin music.
Following closely behind is regional Mexican powerhouse Fuerza Regida with 15 nominations, while Rauw Alejandro secured 14 nods, cementing his status in Latin rhythm and pop circles.
The meteoric rise of Fuerza Regida and Rauw Alejandro showcases the diversifying landscape of Latin music’s elite performers.
The 2025 ceremony, scheduled for Thursday, October 23 at Miami’s James L. Knight Center, will recognize achievement across 49 diverse categories spanning Latin pop, tropical, regional Mexican, and Latin rhythm genres.
Karol G and producer Tito Double P tie with 10 nominations each, while rising star Peso Pluma garnered 9 nominations, reflecting the dynamic evolution of Latin music’s landscape and its expanding global footprint. The event celebrates Latin artists’ commercial success while providing increased visibility for Latin music worldwide.
Viewers worldwide can tune in to the live broadcast on Telemundo at 8 p.m. ET, with additional streaming options available through Peacock, the Telemundo app, and Telemundo Internacional. This multi-platform approach aims to maximize engagement with the global Latin music audience from the United States to Latin America and the Caribbean. Many nominated artists have diversified their income through sync deals in recent years, licensing their music for movies and commercials to expand their revenue streams beyond traditional album sales.
Behind the spotlight, the Producer of the Year category highlights the essential contributions of behind-the-scenes talent, with finalists including Ernesto “Neto” Fernández, JOP, Roberto “La Paciencia,” and Tito Double P. These production visionaries have shaped chart-topping albums and influenced contemporary Latin music styles across multiple genres. Bad Bunny’s album “Debí Tirar Más Fotos” is among the contenders for Top Latin Album of the Year.
The awards ceremony will cap off Billboard Latin Music Week, featuring performances and industry panels with luminaries such as Anuel AA, Carín León, and DY (Daddy Yankee). Many of these artists ensure their continued financial success by registering with performance rights organizations that collect royalties whenever their music is played publicly.
With established icons like Gloria Estefan alongside emerging talents such as Yailin La Más Viral and Young Miko, the 2025 Billboard Latin Music Awards promises to be a definitive showcase of the genre’s rich heritage and vibrant future.
